Privacy Policy – auto-diagnostik.de

1) Introduction and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about how your personal data is handled when you use our website. Personal data refers to all data with which you can be personally identified.

1.2 The controller for data processing on this website, in the sense of the General Data Protection Regulation (GDPR), is Hasan Gündogan, OBD Diagnostic Tools, Friedrich-List-Str. 1, 70736 Fellbach, Germany, Tel.: 071136544645, E-mail: info@auto-diagnostik.de. The controller for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

2) Data Collection when Visiting our Website

2.1 When you use our website for informational purposes only, i.e., if you do not register or otherwise submit information to us, we only collect data that your browser transmits to the page server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

Our visited website
Date and time of access
Amount of data sent in bytes
Source/reference from which you accessed the page
Browser used
Operating system used
IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. No disclosure or other use of the data takes place. However, we reserve the right to retrospectively check the server log files if concrete indications point to unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to us), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the lock icon in your browser line.

3) Hosting & Content Delivery Network

Shopify

We use the system of the following provider for hosting our website and displaying the page content: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify").

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.

All data collected on our website is processed on the provider's servers. We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

In the case of data transfer to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, which are small text files that are stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies"), while others remain on your device for a longer period and enable the storage of page settings (so-called "persistent cookies"). In the latter case, you can find the storage duration in the overview of your web browser's cookie settings.

If individual cookies used by us also process personal data, the processing is carried out either in accordance with Art. 6 para. 1 lit. b GDPR for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the event of granted consent, or in accordance with Art. 6 para. 1 lit. f GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or generally.

Please note that if cookies are not accepted, the functionality of our website may be limited.

5) Contacting Us

5.1 WhatsApp Business

We offer you the possibility to contact us via the messaging service WhatsApp from WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we use the so-called "Business version" of WhatsApp.

If you contact us via WhatsApp regarding a specific business transaction (e.g., an order placed), we will store and use your mobile number used on WhatsApp and – if provided – your first and last name in accordance with Art. 6 para. 1 lit. b GDPR for processing and responding to your request. On the basis of the same legal basis, we may ask you via WhatsApp to provide further data (order number, customer number, address, or email address) in order to be able to assign your inquiry to a specific process.

If you use our WhatsApp contact for general inquiries (e.g., regarding the range of services, availability, or our website), we will store and use your mobile number used on WhatsApp and – if provided – your first and last name in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the efficient and timely provision of the requested information.

We use your data solely to answer your enquiry via WhatsApp. We do not pass it on to third parties for other purposes, such as advertising. This must be distinguished from the processing by WhatsApp and its parent company Meta themselves: that processing is necessarily connected with the use of the service, also takes place in the United States, and is described in the following paragraphs. We have no influence over it.

Please note that WhatsApp Business gains access to the address book of the mobile device we use for this purpose and automatically transfers telephone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA. For the operation of our WhatsApp Business account, we use a mobile device whose address book exclusively stores the WhatsApp contact data of users who have also contacted us via WhatsApp.

This ensures that every person whose WhatsApp contact data is stored in our address book has already consented to the transfer of their WhatsApp phone number from the address books of their chat contacts in accordance with Art. 6 para. 1 lit. a GDPR by accepting the WhatsApp terms of use when first using the app on their device. A transfer of data of users who do not use WhatsApp and/or have not contacted us via WhatsApp is therefore excluded.

For the purpose and scope of data collection and the further processing and use of the data by WhatsApp, as well as your related rights and setting options for protecting your privacy, please refer to WhatsApp's privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy

Within the scope of the processing mentioned above, data transfers to servers of Meta Platforms Inc. in the USA may occur.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision of the European Commission, ensures compliance with the European level of data protection.

5.2 Make an Offer

On this website, you have the option to submit price proposals for items for sale via the "Make an Offer" service from Magical Apps, 34 Minowan Miikan Lane, Toronto, ON M6J 0G3, Canada ("Make an Offer").

In this process, the user's name, email address, possibly telephone number, and delivery address are requested and, if the price proposal is sent, are first transmitted to Make an Offer and then to the controller mentioned at the beginning, so that they can react to the price proposal, i.e., accept it, reject it, or counter it with a new offer.

Data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR and only to the extent that it is actually necessary for the purpose of initiating and processing the contract. After your price proposal request has been finally processed, your data will be deleted, provided that no statutory retention periods conflict with this.

In the event of data transmission to Magical Apps in Canada, the adequate level of data protection is ensured by an adequacy decision of the European Commission (for organizations subject to the Canadian data protection law PIPEDA).

5.3 When contacting us (e.g., via contact form or email), personal data is processed - exclusively for the purpose of processing and responding to your request and only to the extent necessary for this.

The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact aims at a contract, an additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted when the circumstances indicate that the matter concerned has been conclusively clarified and provided that no statutory retention obligations conflict with this.

6) Data Processing upon Opening a Customer Account

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed to the necessary extent if you provide us with this data when opening a customer account. The data required for opening an account can be found in the input mask of the corresponding form on our website.

You can delete your customer account at any time by sending a message to the above-mentioned address of the controller. After deleting your customer account, your data will be deleted, provided that all contracts concluded through it have been fully processed, no statutory retention periods conflict with this, and we no longer have a legitimate interest in further storage.

7) Use of Customer Data for Direct Marketing

7.1 Subscription to our Email Newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. Providing further data is voluntary and is used to address you personally. For newsletter dispatch, we use the so-called double opt-in procedure, which ensures that you only receive newsletters after you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address provided.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. In doing so, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace a possible misuse of your email address at a later time. The data we collect during newsletter registration is used strictly for this purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.

7.2 Sending of the Email Newsletter to Existing Customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range by email, such as those already purchased. According to § 7 para. 3 UWG, we do not need to obtain separate consent from you for this. Data processing in this respect is based solely on our legitimate interest in personalized direct marketing in accordance with Art. 6 para. 1 lit. f GDPR. If you initially objected to the use of your email address for this purpose, we will not send you any emails.

You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by notifying the controller mentioned at the beginning. For this, you will only incur transmission costs according to the basic rates. Upon receipt of your objection, the use of your email address for advertising purposes will cease immediately.

8) Data Processing for Order Fulfillment

8.1 To the extent necessary for contract fulfillment for delivery and payment purposes, the personal data we collect will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 Para. 1 lit. b GDPR.

If we owe you updates for goods with digital elements or for digital products based on a corresponding contract, we will process the contact data you provided during the order (name, address, email address) to inform you personally about upcoming updates within the legally stipulated period in an appropriate communication channel (e.g. by post or email) in accordance with our legal information obligations pursuant to Art. 6 Para. 1 lit. c GDPR. Your contact data will be used strictly for the purpose of communicating updates that we owe and will only be processed by us to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s) who support us fully or partially in fulfilling concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

8.2 Transfer of personal data to shipping service providers

Deutsche Post

As a transport service provider, we use the following provider: Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany

Before the goods are delivered, we pass on your email address and/or telephone number to the provider so that it can announce the delivery or arrange a delivery date with you. The legal basis is Art. 6 (1) (b) GDPR: notification about the delivery forms part of the delivery we owe you under the purchase contract. We do not obtain separate consent for this – there is no such request in our ordering process.

You can object at any time to the use of your telephone number for delivery notifications, either to the controller named above or to the provider. We will then pass on only the data that is strictly necessary for delivery.

DHL

As a transport service provider, we use the following provider: DHL Paket GmbH, Charles-de-Gaulle-Str. 20, 53113 Bonn, Germany

DHL Express

As a transport service provider, we use the following provider: DHL Express Germany GmbH, Heinrich-Brüning-Str. 5, 53113 Bonn, Germany

FedEx

As a transport service provider, we use the following provider: FedEx Express Germany GmbH, Langer Kornweg 34 k, 65451 Kelsterbach, Germany

UPS

As a transport service provider, we use the following provider: United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss, Germany

8.3 Use of Payment Service Providers (Payment Services)

Amazon Pay

One or more online payment methods from the following provider are available on this website: Amazon Payments Europe s.c.a., 38 avenue J.F. Kennedy, L-1855 Luxembourg

If you choose a payment method from the provider where you pay in advance (e.g. credit card payment), your payment data communicated during the order process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to this provider in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only to the extent necessary for this.

Apple Pay

If you choose the "Apple Pay" payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing will be carried out via the "Apple Pay" function of your iOS, watchOS or macOS device by charging a payment card stored in "Apple Pay". Apple Pay uses security features integrated into your device's hardware and software to protect your transactions. To authorize a payment, you will need to enter a previously set code and verify it using your device's "Face ID" or "Touch ID" function.

For the purpose of payment processing, the information you provided during the order process, along with information about your order, will be transmitted to Apple in encrypted form. Apple then re-encrypts this data with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay for payment processing. The encryption ensures that only the website through which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm successful payment.

If personal data is processed during the transmissions described, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 Para. 1 lit. b GDPR.

Apple retains anonymized transaction data, including the approximate purchase amount, approximate date and time, and whether the transaction was successfully completed. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.

If you use Apple Pay on your iPhone or Apple Watch to complete a purchase you made via Safari on your Mac, the Mac and the authorization device communicate over an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that can identify you. You can disable the option to use Apple Pay on your Mac in your iPhone settings. Go to "Wallet & Apple Pay" and disable "Allow Payments on Mac".

Further information on data protection at Apple Pay can be found at the following internet address: https://support.apple.com/en-us/HT203027

Google Pay

If you choose the "Google Pay" payment method from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), payment processing is carried out via the "Google Pay" application on your mobile device running at least Android 4.4 ("KitKat") and equipped with NFC functionality, by charging a payment card stored in Google Pay or a verified payment system (e.g. PayPal). To authorize a Google Pay payment exceeding €25, you must first unlock your mobile device using the established verification method (e.g. facial recognition, password, fingerprint or pattern).

For the purpose of payment processing, the information you provided during the order process, along with information about your order, will be transmitted to Google. Google then transmits your payment information stored in Google Pay in the form of a uniquely assigned transaction number to the originating website, which verifies that the payment has been made. This transaction number contains no information about the actual payment data of your payment method stored in Google Pay, but is created and transmitted as a uniquely valid numerical token. In all transactions via Google Pay, Google acts only as an intermediary for processing the payment. The transaction is carried out exclusively between you and the originating website by charging the payment method stored in Google Pay.

If personal data is processed during the transmissions described, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 Para. 1 lit. b GDPR.

Google reserves the right to collect, store, and evaluate certain transaction-specific information for each transaction made via Google Pay. This includes the date, time, and amount of the transaction, merchant location and description, a description of the purchased goods or services provided by the merchant, photos you have attached to the transaction, the name and email address of the seller and buyer or sender and recipient, the payment method used, your description of the reason for the transaction, and, if applicable, the offer associated with the transaction.

According to Google, this processing is carried out exclusively in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of the legitimate interest in proper accounting, verification of transaction data, and the optimization and maintenance of the Google Pay service.

Google also reserves the right to combine the processed transaction data with further information collected and stored by Google when using other Google services.

The Google Pay terms of use can be found here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de

Further information on data protection at Google Pay can be found at the following internet address:

https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de

Klarna

One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you choose a payment method where the provider pays in advance (e.g. invoice or installment purchase or direct debit), you will also be asked during the order process to provide certain personal data (first and last name, street, house number, postcode, city, date of birth, email address, telephone number, and possibly data on an alternative payment method).

To safeguard our legitimate interest in determining the creditworthiness of our customers, we will forward this data to the provider for a credit check in accordance with Art. 6 Para. 1 lit. f GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

In addition to internal provider criteria, identity and creditworthiness information from the following credit agencies may be included in the decision-making process for the application review in accordance with Art. 6 Para. 1 lit. f GDPR:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.

PayPal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you choose a payment method from the provider where you pay in advance, your payment data communicated during the order process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to this provider in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only to the extent necessary for this.

If you choose a payment method where we pay in advance, you will also be asked during the order process to provide certain personal data (first and last name, street, house number, postcode, city, date of birth, email address, telephone number, and possibly data on an alternative payment method).

In such cases, to safeguard our legitimate interest in determining your creditworthiness, we will forward this data to the provider for a credit check in accordance with Art. 6 Para. 1 lit. f GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

PayPal Checkout

This website uses PayPal Checkout, an online payment system by PayPal, consisting of PayPal's own payment methods and local third-party payment methods.

When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “Pay Later” via PayPal, we transfer your payment data during payment processing to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”). The transfer takes place in accordance with Art. 6 Para. 1 lit. b GDPR and only to the extent necessary for payment processing.

PayPal reserves the right to carry out a credit assessment for credit card payments via PayPal, direct debits via PayPal or – if offered – “Pay Later” via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit check regarding the statistical probability of payment default to decide whether to provide the respective payment method.

Where the PayPal payment method "purchase on account" is available and selected, your payment data is first transmitted to PayPal in preparation for the payment, whereupon PayPal forwards it to Ratepay GmbH, Franklinstrasse 28-29, 10587 Berlin ("Ratepay") in order to carry out the payment. The legal basis in each case is Art. 6 (1) (b) GDPR. In this case Ratepay carries out an identity and credit check in its own name in order to establish creditworthiness, in accordance with the principle already described above, and passes your payment data on to credit agencies on the basis of the legitimate interest in establishing creditworthiness under Art. 6 (1) (f) GDPR. A list of the credit agencies that Ratepay may use can be found here: https://www.ratepay.com/legal-payment-creditagencies/

If you use the payment method of a local third-party provider, your payment data is first passed on to PayPal in preparation for the payment in accordance with Art. 6 (1) (b) GDPR. Depending on your selection of an available local payment method, PayPal then transmits your payment data to the relevant provider in order to carry out the payment, in accordance with Art. 6 (1) (b) GDPR:

Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)
iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
blik (Polski Standard Platnosci sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2, 1200 Vienna, Austria)
MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznan, Poland)

For further information on data protection, please refer to PayPal's privacy policy: https://www.paypal.com/de/legalhub/paypal/privacy-full

Shopify Payments

One or more online payment methods from the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

If you select a payment method from the provider under which you pay in advance (for example card payment), the payment data you provide during the ordering process (including name, address, bank and payment card details, currency and transaction number) and information about the contents of your order are passed on to that provider in accordance with Art. 6 (1) (b) GDPR. In this case your data is passed on solely for the purpose of processing the payment with the provider and only to the extent necessary for that purpose.

Sofortueberweisung

One or more online payment methods from the following provider are available to you on this website: Klarna Bank AB (publ), Sveavaegen 46, 11134 Stockholm, Sweden

8.4 Electronic withdrawal function for distance contracts

Consumers who conclude contracts on this website for which a statutory right of withdrawal exists have the option of declaring their withdrawal by means of an electronic withdrawal function, in accordance with the applicable withdrawal provisions.

When using the withdrawal function, in addition to information identifying the contract to be withdrawn from, further personal information such as the consumer’s first name, surname and email address must be provided or confirmed.

This information is collected and transmitted to us in accordance with Art. 6 (1) (b) GDPR and only to the extent necessary for the proper processing of the withdrawal. On the same basis, Art. 6 (1) (b) GDPR, the personal data provided is used to confirm receipt of the declaration of withdrawal by email. A further legal basis for the processing is Art. 6 (1) (c) GDPR: we are required by law to provide an electronic withdrawal function for paid consumer distance contracts.

9) Web Analytics Services

Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which allows for an analysis of your use of our website.

Two separate Google Analytics 4 data streams are integrated on this website (measurement IDs G-DJ2PWDN5WC and G-1SKNC6BQD5). Everything set out below applies equally to both.

By default, Google Analytics 4 sets cookies when you visit the website. These are small text files stored on your device that collect certain information. That information includes your IP address. For Google Analytics 4, Google states that it does not log and does not store the IP addresses of users from the European Economic Area, Switzerland and the United Kingdom: the IP address is processed on receipt in a data centre within the EU, used to derive an approximate location (country and region) and then discarded. The truncation of the IP address that applied to the predecessor service, Universal Analytics, therefore no longer takes place.

The information is transmitted to Google servers and processed there. Transmissions to Google LLC, based in the USA, are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services relating to website and internet use. According to Google, the data transmitted by your browser in connection with Google Analytics is not combined with other Google data. Under the setting we have selected, the data collected through Google Analytics 4 is stored for two months and then deleted.

All of the processing described above, and in particular the setting of cookies on the device you are using, only takes place if you have given us your express consent under Art. 6 (1) (a) GDPR.

Without your consent, Google Analytics 4 does not set any cookies and does not store any identifier that would allow you to be recognised across several page views. In that case the service runs in a restricted mode that Google calls consent mode: a signal about the absence of consent and a cookieless item of information about the page view are transmitted to Google. According to Google, such signals are used to estimate aggregated statistics. It is therefore not the case that all data transmission ceases; what ceases is the recognition of your device. We state this explicitly because the earlier version of this policy went too far here.

You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the cookie consent tool provided on the website.

We have concluded a data processing agreement with Google, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/en/privacy/, https://policies.google.com/privacy?hl=en and at https://policies.google.com/technologies/partner-sites?hl=en

Demographic features

Google Analytics 4 uses the special function "demographic features" and can create statistics that provide information about the age, gender, and interests of website visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to any specific person and will be deleted after being stored for two months.

Google Signals

As an extension to Google Analytics 4, Google Signals may be used on this website to create cross-device reports. If you have enabled personalized ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 Para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive personal data from Google, but only statistics. If you wish to stop cross-device analysis, you can deactivate the "Personalized advertising" function in your Google account settings. To do this, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=en. Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=en

UserIDs

As an extension to Google Analytics 4, the "UserIDs" function can be used on this website. If you have consented to the use of Google Analytics 4 according to Art. 6 para. 1 lit. a GDPR, have set up an account on this website, and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.

Microsoft Clarity

This website uses Microsoft Clarity, a website analytics and session recording service. For users in the European Economic Area the provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland, together with Microsoft Corporation, One Microsoft Way, Redmond, WA 98052, USA (together, "Microsoft").

Purpose and scope of the processing

Clarity evaluates how visitors use our website so that we can identify usability problems and improve the pages. Two kinds of analysis result from this:

Heatmaps – aggregated overviews across several visits showing where on a page people click, how far they scroll and where the mouse pointer rests.
Session recordings – the replay of an individual visit. Mouse movements, clicks and taps, keyboard and scroll events, page changes, window and screen size and the page content displayed at the relevant moment are recorded. This makes it possible to watch the visit afterwards like a film.

In addition, Clarity derives assessments from the course of a visit, for example whether there was unusually rapid repeated clicking, whether clicks had no effect, or whether a page was left again immediately.

Categories of data processed

The following are processed: the addresses visited and the referring address, date, time and time spent, device type, screen and window size, operating system, browser and its language setting, an approximate location derived from the IP address, the IP address itself, the interaction events described above and the page content displayed.

No assurance of anonymity or complete masking

We cannot assure you that the recordings are anonymous or that all sensitive content is obscured. According to Microsoft, Clarity replaces text entries with placeholders by default; this default setting is called "Balanced" and is a setting made by the provider, not a guarantee verified by us. Content that is displayed may become visible in a recording, for example a form that has already been filled in, an email address shown in a confirmation, or the contents of the shopping cart. In addition, an individual visit may in some circumstances be attributed to a person through the combination of device, browser, time and behavioural pattern. We therefore treat the recordings as personal data throughout.

Cookies and identifiers

Clarity may store cookies and comparable identifiers on your device and read identifiers stored there. These include the cookies set on this website, _clck (identifier of the returning visitor) and _clsk (identifier of the individual session), as well as Microsoft's own identifiers, including MUID, CLID, ANONCHK, MR and SM. With regard to the MUID cookie, Microsoft expressly states that it is also used for advertising, for site analytics and for other operational purposes.

Where no consent has been given, Clarity operates in a cookieless mode according to Microsoft. In that case no identifier is stored that would allow recognition beyond the individual page view. However, the recording itself still takes place in this mode and the data is still transmitted to Microsoft.

Microsoft's role

By its own account, Microsoft does not act as a mere processor for Clarity but as a controller within the meaning of the GDPR. Microsoft therefore also processes the data for its own purposes, including the provision, security and further development of the service and, through the identifiers named above, in connection with advertising. We have no influence over these own purposes and cannot limit them. We are responsible for integrating Clarity into this website and for the collection we initiate; Microsoft is responsible for the further processing for its own purposes.

Recipients and transfers to third countries

The recipient of the data is Microsoft. This involves transfers to Microsoft Corporation in the United States and to other companies in the Microsoft group. Microsoft Corporation is certified under the EU-US Data Privacy Framework, for which the European Commission established an adequate level of data protection by adequacy decision of 10 July 2023. Where transfers are not covered by that decision, Microsoft bases them on the European Commission's standard contractual clauses. We have not verified in detail which transfer is based on which of these grounds.

Legal bases

Storing information on your device and accessing information already stored there require your consent under Section 25 (1) of the German Telecommunications Digital Services Data Protection Act (TDDDG). The legal basis for the subsequent processing of your personal data is Art. 6 (1) (a) GDPR.

For processing steps that do not involve access to your device, a legitimate interest under Art. 6 (1) (f) GDPR would also be conceivable. We do not rely on that; we treat the use of Clarity as requiring consent in its entirety.

Note on the actual behaviour on this website

We examined the use of Clarity on this website ourselves on 26 September 2026. This showed that Clarity currently transmits data to Microsoft even where no consent has yet been given or where consent has expressly been refused. In those cases no cookies are set, but the recording continues. This behaviour deviates from the consent requirement described above. We state it explicitly here rather than claiming a different state of affairs. Until the technical change has been made, you can object to the use of the Microsoft identifiers with Microsoft itself; the link is at the end of this section.

Retention periods

Microsoft states the following periods for Clarity:

Individual session recordings and the analyses attached to them are deleted 30 days after collection.
Sessions marked as a favourite in the Clarity account are retained for up to 9 months – that is, longer than ordinary recordings – and are deleted thereafter.
Aggregated analyses that do not relate to an individual session, such as heatmaps and project metrics, are retained for the duration of the project.

These periods must be distinguished from the lifetimes of the cookies: the visitor identifier _clck expires after about one year, the session identifier _clsk after one day; Microsoft's own identifiers have their own, different lifetimes. An expired cookie lifetime does not mean that recordings already transmitted have been deleted – and a deleted recording does not mean that the cookie has been removed.

Consent, withdrawal and objection

You can withdraw your consent at any time with effect for the future by deselecting this service in the cookie consent tool on this website. The withdrawal takes effect from the time it is declared; the lawfulness of the processing carried out up to that point is unaffected. Independently of this, you can object to the use of the Microsoft identifiers for advertising purposes with Microsoft itself.

Further information can be found in Microsoft's privacy statement (https://privacy.microsoft.com/en-us/privacystatement), in the Clarity terms of use (https://clarity.microsoft.com/terms), in Microsoft's answers on data protection in Clarity (https://learn.microsoft.com/en-us/clarity/faq) and in the advertising settings of your Microsoft account (https://account.microsoft.com/privacy/ad-settings).

10) Retargeting/Remarketing and Conversion Tracking

Google Marketing Platform

This website uses the online marketing tool Google Marketing Platform operated by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("GMP").

GMP uses cookies to deliver relevant ads to users, improve campaign performance reports, or to prevent you from seeing the same ads multiple times. Google uses a cookie ID to track which ads are displayed in which browser, thus preventing multiple displays. Additionally, GMP can record so-called conversions using cookie IDs, which relate to ad requests. This is the case, for example, when you see a GMP ad and later visit the advertiser's website using the same browser and purchase something through that website. According to Google, GMP cookies do not contain any personal information. Due to the marketing tools used, your browser automatically establishes a direct connection with Google's server.

We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you to the best of our knowledge as follows: By integrating GMP, Google receives the information that you have accessed the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, it is possible that the provider will learn and store your IP address. As part of the use of GMP, personal data may also be transmitted to the servers of Google LLC in the USA.

All processing described above, in particular the setting of cookies for reading out information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

The GMP by Google privacy policy can be found here: https://policies.google.com/privacy?hl=en

Google Ads conversion tracking

This website uses Google Ads conversion tracking provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), integrated using the identifier AW-441162619.

This is used to establish whether a visit to our website originates from one of our adverts on Google and whether an action follows from it, such as an order. For this purpose Google stores an identifier on your device – on this website the cookie _gcl_au – and reads it again on further visits. We receive only aggregated analyses from Google and do not learn which individual person clicked on an advert.

Storing and reading this identifier requires your consent under Section 25 (1) TDDDG; the subsequent processing takes place on the basis of Art. 6 (1) (a) GDPR. You can withdraw your consent at any time with effect for the future by deselecting this service in the cookie consent tool.

In connection with this service, transfers to Google LLC in the United States may occur. Google LLC is certified under the EU-US Data Privacy Framework, for which the European Commission has established an adequate level of data protection. Google's information on advertising and cookies can be found here: https://policies.google.com/technologies/ads?hl=en

Note on the actual behaviour: when we carried out our check on 26 September 2026, the cookie _gcl_au was already set before any consent had been given and remained set after consent had been refused. This does not correspond to the consent requirement described above. We state it explicitly here.

Meta pixel

This website uses the Meta pixel (formerly the Facebook pixel) provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland ("Meta").

The pixel records which of our pages you visit and which actions you take, for example viewing a product or placing an order. Meta assigns these events to an identifier stored on this website in the cookie _fbp and can link them to a Meta account if you are logged in there. The purpose is to measure the success of our adverts and to address visitors with relevant advertising within the Meta services.

The legal basis for storing and reading the identifier is your consent under Section 25 (1) TDDDG, and for the subsequent processing Art. 6 (1) (a) GDPR. When we carried out our check on 26 September 2026, the pixel was only executed after consent had been given.

Meta also processes the data for its own purposes. Transfers to Meta Platforms, Inc. in the United States may occur; that company is certified under the EU-US Data Privacy Framework. Meta's privacy information can be found here: https://www.facebook.com/privacy/policy

You can withdraw your consent at any time with effect for the future by deselecting this service in the cookie consent tool.

TikTok pixel

This website uses the TikTok pixel provided by TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland ("TikTok").

The pixel records your page view and further events, for example viewing a product or placing an order, and assigns them to an identifier stored on this website in the cookie _ttp. The purpose is to measure the success of our adverts on TikTok and to address visitors with relevant advertising.

TikTok also processes the data for its own purposes. According to TikTok, transfers to third countries including the United States, the United Kingdom and Singapore may occur, based on the European Commission's standard contractual clauses. TikTok's privacy information for the European Economic Area can be found here: https://www.tiktok.com/legal/page/eea/privacy-policy/en

You can withdraw your consent at any time with effect for the future by deselecting this service in the cookie consent tool.

11) Tools and other services

Cookie Consent Tool

To obtain effective user consent for cookies and cookie-based applications that require consent, this website uses a so-called cookie consent tool. It is displayed to you when you open a page as a selection panel on which you can grant or refuse consent for particular purposes. The provider of the tool is iubenda S.r.l., Via Vittorio Emanuele II 24, 40122 Bologna, Italy.

The decision is divided into five purposes. The first purpose covers the technically necessary functions and cannot be deselected; the other four require your consent. Your decision is stored and passed on to the integrated services so that they can take it into account.

We expressly point out that we cannot assure you that every integrated service fully implements your decision. When we carried out our check on 26 September 2026, two deviations emerged, which are named in the relevant sections of this policy: Microsoft Clarity and the cookie _gcl_au. We consider it right to say this openly rather than to claim a completeness that does not currently exist.

The tool sets technically necessary cookies in order to store your decision; on this website these are _iub_cs-44544040 and _iub_previous_preference_id. As a rule, no personal user data is processed in this context.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning, or logging cookie settings, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and thus in a legally compliant design of our website.

Another legal basis for processing is also Art. 6 para. 1 lit. c GDPR. As controllers, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user's consent.

Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

You can change your decision at any time. To do so, open the cookie consent tool again using the corresponding link on this website. The provider's privacy information can be found here: https://www.iubenda.com/privacy-policy/30370247

Trustami rating seal

A rating seal from the provider Trustami GmbH, Bamberger Straße 40, 10779 Berlin, Germany ("Trustami"), which displays collected customer reviews, is integrated into this website. When a page on which the seal is integrated is accessed, a connection to Trustami's servers is established for display purposes, whereby the user's IP address may be transmitted to Trustami. The legal basis for the processing is our legitimate interest in displaying customer reviews and strengthening trust in our offer in accordance with Art. 6 Para. 1 lit. f GDPR. If consent is requested for this, the processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR. Further information can be found in Trustami's privacy policy at https://www.trustami.com/datenschutz/.

EcomSend Popup Service

We use the EcomSend service from the provider Channelwill ("EcomSend") to display informational and offer pop-ups (e.g., for subscribing to our newsletter or for discount promotions). Cookies may be set to store whether a pop-up has already been shown to you so that it is not displayed repeatedly. If you transmit data via a pop-up (e.g., your email address), this data will be processed for the stated purpose. The legal basis for this is - insofar as consent is obtained via our cookie consent tool - Art. 6 para. 1 lit. a GDPR, otherwise our legitimate interest in a user-friendly approach in accordance with Art. 6 para. 1 lit. f GDPR. Further information can be found in the provider's privacy policy at https://www.cwill.com/privacy-policy/.

Google Tag Manager

To manage the services integrated into this website we use Google Tag Manager provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, with the container ID GTM-W9KSQVGB.

Tag Manager is not itself an analytics or advertising service and, according to Google, does not store any personal data in cookies. It is the tool with which the services named in this policy are loaded and – depending on your consent – executed or held back. When Tag Manager is retrieved, your IP address is transmitted to Google because it is technically necessary for delivery.

The legal basis for this retrieval is our legitimate interest in the orderly, consent-dependent control of the integrated services under Art. 6 (1) (f) GDPR. The legal bases stated for each of the services controlled via Tag Manager apply to those services.

WhatsApp button (Dondy)

Our pages contain a button that allows you to start a WhatsApp conversation with us. The button is provided by the Dondy service and loaded from that provider's server (widget-view.dondy.net).

When a page containing this button is loaded, a connection to the provider's server is established. In doing so, your IP address, the time of retrieval and technical details about your browser and device are transmitted to the provider because they are technically necessary for delivery. The legal basis is our legitimate interest in an easily accessible means of contact under Art. 6 (1) (f) GDPR.

WhatsApp is only opened once you click the button; the section on WhatsApp Business in this policy applies to the subsequent communication.

12) Rights of the data subject

12.1 The applicable data protection law grants you, as the data subject, the following rights (rights of access and intervention) regarding the processing of your personal data by us as the controller, with reference to the stated legal basis for the respective exercise conditions:

Right to information according to Art. 15 GDPR;
Right to rectification according to Art. 16 GDPR;
Right to erasure according to Art. 17 GDPR;
Right to restriction of processing according to Art. 18 GDPR;
Right to notification according to Art. 19 GDPR;
Right to data portability according to Art. 20 GDPR;
Right to withdraw granted consents according to Art. 7 para. 3 GDPR;
Right to lodge a complaint according to Art. 77 GDPR.

12.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST IN THE CONTEXT OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME WITH EFFECT FOR THE FUTURE, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE, OR DEFENCE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE AFFECTED DATA FOR DIRECT MARKETING PURPOSES.

13) Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing, and – if applicable – additionally by the respective statutory retention period (e.g., commercial and tax law retention periods).

When processing personal data on the basis of an explicit consent according to Art. 6 para. 1 lit. a GDPR, the affected data will be stored until you revoke your consent.

If there are statutory retention periods for data processed within the framework of legal or quasi-legal obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the expiry of the retention periods, unless it is no longer necessary for the fulfillment or initiation of a contract and/or we no longer have a legitimate interest in continued storage.

When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object according to Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves the assertion, exercise, or defense of legal claims.

When processing personal data for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object according to Art. 21 para. 2 GDPR.

Unless otherwise stated in the other information of this declaration regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Copyright notice: This privacy policy was created by the specialist lawyers of IT-Recht Kanzlei and is protected by copyright (https://www.it-recht-kanzlei.de)

Last updated: 27 September 2026